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Leading Music Labels And Artist Management Firms Leverage New MySpace Platform To Promote Artists

Gydget, the social marketing platform that allows music artists, labels, promoters and sports teams to reach their audiences on social networking and fan-based Web sites, today announced that it has launched FanSpace on MySpace, the worlds most popular social network. FanSpace enables fans to more easily discover, display and share artist and team widgets across MySpace, thus increasing exposure and driving ticket, music, ringtone and merchandise sales.

San Francisco, CA (Billboard Publicity Wire) June 12, 2008 -- Gydget, the social marketing platform that allows music artists, labels, promoters and sports teams to reach their audiences on social networking and fan-based Web sites, today announced that it has launched FanSpace on MySpace, the worlds most popular social network. FanSpace enables fans to more easily discover, display and share artist and team widgets across MySpace, thus increasing exposure and driving ticket, music, ringtone and merchandise sales.

FanSpace is a communications platform for bands and sports teams looking to engage fans on MySpace. Built specifically for the MySpace platform, FanSpace incorporates the best viral features of the platform to ensure that music fans can easily discover and share media and information-rich fan widgets, or gydgets, with their friends. When bands create a free gydget on Gydget.com and add it to their profile page it is automatically included in the FanSpace gallery for fan discovery. Fans can collect all their favorite band gydgets on FanSpace so they and their friends always have access to their favorite music, videos and tour news.

We see most of our online fan activity on MySpace and are very excited about how this new application will help drive fan activity around our bands.

"MySpace is the number one place for music promotion on the web," said Gerardo Capiel, CEO of Gydget. "By integrating our application with the MySpace platform, our clients can take full advantage of the viral features such as friend update feeds and bulletins that drive fan activity. The bands who use FanSpace will see their exposure grow as their fans introduce their music and videos to their friends, through the application."

Major recording artists have realized the benefits of using gydgets to launch new albums or promote tours. "We have created gydgets for all our artists," said Katie Sippel with 3 Artist Management, who manages The Crystal Method, Paul Oakenfold and Henry Rollins, among others. "We see most of our online fan activity on MySpace and are very excited about how this new application will help drive fan activity around our bands."

"Gydgets have proven to be a very cost effective way for us to keep our fans up-to-date on upcoming releases and shows," said Jenny Penny of In De Goot Entertainment. "Our artists, such as Puddle of Mudd and Chevelle, have such strong fan bases and they want to help spread the music. We're excited that our music fans on MySpace will now be able to easily share their favorite bands with their friends through FanSpace."

More than fourteen hundred leading recording artists use Gydget to drive more than 15 million monthly unique views. In addition to the four major labels, Gydget customers include the leading artist management firms, promoters, music distributors and independent artists. Anyone can build a free gydget at www.gydget.com.

About Gydget
Gydget provides a social media marketing platform that allows music groups, sports teams, non-profits and other organizations to reach their audiences on social networking, blogs and fan-based Web sites. Gydgets, the company's groundbreaking viral fan widgets, make it easy for promoters and bands to share event dates, box-office and merchandise links, music, news, videos and other information directly with fans and their friends. Users can add the gydgets to their personal profile pages, blogs and web sites with a simple mouse click. Gydget technology is used by many of the world's leading entertainers, sports teams, promoters and distributors including Beyoncé, Gwen Stefani, The Police, The National Hockey League, Oakland Raiders, AEG Live and The Orchard.

Visit www.gydget.com for more information.

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